Leading with Insights for LGBTQ+ Representation with GLAAD and Getty
In partnership with GLAAD and Getty Images, Inclusion Cafe hosted a discussion on the advancement of LGBTQ+ representation in media and advertising.
Creative
Search by Category
Amplify, Promote, Invest! Supporting The Diverse Perspectives of Black Creators and Media
At Cannes Lions, Infillion invited the leaders from the AList to talk about how to support and amplify Black voices; promote authentic, Black-owned content; and invest more in Black creators.
Meet TrueGiving, Infillion’s Nonprofit initiative
TrueGiving, Infillion's nonprofit arm, is dedicated to using Infillion's advertising expertise and resources in service of purpose-driven nonprofits and organizations.
Discover Creative Secrets from Our IAC Award Winners
Infillion took home over a dozen trophies at the 2023 IAC Awards, including "Best in Show" and "Top Agency." Here are the winning ads and a behind-the-scenes look at each of them.
From Seamless Shopping to Multicultural Media, 5 Strategies for Engaging Gen Z Through CTV
For streaming and premium video advertisers, connecting with and engaging a new generation of consumers can seem like an insurmountable hurdle. But by speaking to Gen Z’s natural proclivities and expectations, brands can move the needle, writes Infillion Media’s Christa Carone.
Super Bowl LVII Ads and the State of “Watercooler” Content
The brands that ran commercials in Sunday night’s Super Bowl LVII can teach the advertising world a thing or two about how to – or how not to – reach broad audiences in a fragmented world. Here are a few observations we took note of.
Finding Humanity in a Generative AI World
Artificial intelligence is poised to upend the advertising industry, depending on who you talk to. What will the role for human creativity be going forward?
CES ‘23 Wrapped: Our Big Learnings for Marketers
From first-party data to the latest immersive experiences, here's our recap of CES 2023 and what marketers can takeaway.
How We Built It: Sonic Prime Immersive Ad for the NHL
Here's an under-the-hood look at how Infillion's Creative Studio built the immersive Sonic Prime ad for Netflix and the NHL.