Infillion Acquires Data Company, Analytiks.ai
Infillion acquired Analytiks.ai, an in-store visitation technology company that generates hyper-accurate traffic counting and zone visit metrics for venue owners.
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Infillion Announces New Study on The Evolution of Media In A Streaming Dominated World, Created in Partnership with Market Research Provider Ipsos
The study, revealing that 67% of consumers prefer ad-supported streaming options to ad-free ones, defies conventional thinking about traditional TV advertising models and uncovers the demand for more relevant and personalized advertising.
Infillion Launches ShopX, a Better Way for Brands to Deliver Shoppable Video Ads at Scale, Across the Open Web
Infillion’s new ad product experience puts consumers in control: opt in to ad, select retailer and add directly to personal cart ### For Immediate Release PR Contact: Alyssa Kehoe, DiGennaro Communications | alyssa.kehoe@digennaro-usa.com LOS ANGELES, May 11, 2022 – Infillion, an advertising platform built for the connected future and Web3, today announced the launch of […]
Gimbal | true[X] Launches Innovative First-Party Targeting that Delivers More Precise Audiences for Connected TV
TrueTargeting™ significantly improves the precision of CTV targeting with data from the company’s proprietary location, first-party response, media behavior, and viewership data ### For Immediate Release PR Contact: Casey Sudzina, Geben Communication | (614) 883-0270 | casey@gebencommunication.com LOS ANGELES, January 18, 2022 – true[X], the pioneer in interactive connected TV advertising, and Gimbal, the leader […]
Gimbal | true[X] Name Lauri Baker as SVP, Partnership Strategy
The company, focused on CTV engagement advertising and location-based marketing services, hires Baker to deepen relationships with publishing, technology, and local media partners ### For Immediate Release PR Contact: Casey Sudzina, Geben Communication | (614) 883-0270 | casey@gebencommunication.com LOS ANGELES, January 12, 2022 – Gimbal | true[X], a technology company that is reinventing omnichannel experiences […]
true[X] + Gimbal Name Christa Carone President and Laurel Rossi Chief Marketing Officer
### For Immediate Release PR Contact: Casey Sudzina, Geben Communication | (614) 883-0270 | casey@gebencommunication.com LOS ANGELES, November 4, 2021 – true[X] + Gimbal, a technology company that is reinventing omnichannel experiences by focusing on value exchanges that respect consumers’ time and attention, has appointed Christa Carone as President and Laurel Rossi as Chief Marketing Officer. […]
Alkami Banks On Location Services Through Partnership With Gimbal
### For Immediate Release PR Contact: Liz Weinsten, Gimbal | (800) 882-5216 ext. 523 | marketing@gimbal.com GRANVILLE, OH – September 1, 2021 – Gimbal, the leading location intelligence platform, and Alkami Technology, Inc. (Alkami), a leading cloud-based digital banking solutions provider, have partnered to bring location services to its portfolio of banking clients and credit unions. The […]
Gimbal Lands on the Inc. 5000 For Fifth Year in a Row
Location Intelligence Platform Rises up in the Rankings As Strategic Investments in Advertising Technology Pay Off LOS ANGELES, August 17, 2021 – Inc. magazine today revealed that Gimbal ranked for the fifth year in a row on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents […]
Gimbal Launches Frictionless Pickup for Brands Without a Mobile App
Today, Gimbal has expanded its On-the-Way functionality to enable location-aware pickup capabilities for brands, retailers, restaurants and venues without consumer-facing mobile applications.